A Great Business. Zero Online Visibility.

City Tile & Cabinets had been serving Anaheim homeowners for years, quality work, loyal customers, strong word of mouth. But when potential customers searched Google for tile installation or cabinet remodeling in their area, City Tile was nowhere to be found.

Their Google Business Profile was incomplete. Their website had no on-page optimization. Competitors with weaker reputations were outranking them simply because they had done the basics. The business was leaving consistent leads on the table every single day.

The goal was simple: get City Tile in front of Anaheim homeowners who were actively searching for exactly what they offer. We needed to move fast.

Fundamentals, Executed with Precision.

No gimmicks. No link schemes. We built the foundation that Google rewards, starting with the highest-leverage fixes and working systematically through the site and their local presence.

• 01
  Technical SEO Audit Identified and resolved crawl issues, page speed problems, missing meta structure, and schema gaps that were suppressing visibility.
• 02
  Google Business Profile Overhaul Fully rebuilt their GBP: categories, services, photos, Q&A, hours, and a consistent posting cadence to trigger local pack visibility.
• 03
  On-Page Content Rewrite Rewrote key service pages with intent-matched copy, natural keyword integration, and clear conversion pathways for local buyers.
• 04
  Local Citation & NAP Consistency Cleaned up inconsistent business name, address, and phone data across 40+ directories. Most agencies miss this completely.
• 05
  Review Strategy Implemented a systemized review request process that generated new 5-star reviews within the first two weeks, boosting GBP authority.

Six Weeks. No Fluff.

1.2K Active Users. Real People. Real Intent.

Year-over-year, organic traffic more than doubled. Active users went from 573 to 1,200, new users from 568 to 925, and average engagement time climbed from 31 seconds to 40 seconds. These aren't vanity numbers. They're local homeowners landing on the site and making contact.

GA4: Feb–Apr 2025 Baseline

GA4: Feb–Apr 2026 Current

73 Calls. Straight from Google.

In the same Feb–Apr 2026 window, City Tile received 73 calls directly from their Google Business Profile, a 15.9% increase year-over-year. The trend line shows steady growth from February through April, not a one-time spike. That's a compounding effect from sustained GBP management.

Google Business Profile: 73 Calls, Feb–Apr 2026 · +15.9% YOY

Revenue. Page 1. Six Weeks.

Every target keyword reached Page 1-2 of Google within the campaign window. City Tile now appears in the local pack and organic results for their highest-value searches, the positions that drive direct calls from buyers who are ready to hire.

Last year, 29.4K impressions resulted in 49 clicks. This year, 13.1K impressions resulted in 228 clicks. That's not a traffic drop. That's Google learning that this site belongs in front of buyers. CTR jumped from 0.2% to 1.7%, and average position improved from 50.3 to 24.

Google Search Console: 228 Clicks vs 49 Last Year · CTR 1.7% vs 0.2% · Position 24 vs 50.3

City Tile ranks in the top 3 of the Local Pack for competitive searches like "tile remodeling Anaheim CA" and holds a 3rd-place organic result on Page 1. They also rank #2 in the Local Pack for "residential tile supply Anaheim CA."

Local Pack: #2 for "residential tile supply Anaheim CA"

SERP: Top 3 Maps + 3rd Organic for "tile remodeling Anaheim CA"

ChatGPT Picks City Tile #1.

Search engine rankings are one thing. Getting listed as the top recommendation inside ChatGPT is another. When someone asks ChatGPT for the best tile store in Anaheim, CA, City Tile & Cabinets comes up first, listed under "Top Tile Stores (Best Overall Picks)" with specific callouts for their full-service offering: materials, installation, and remodeling under one roof.

This is GEO — Generative Engine Optimization. As buyers increasingly turn to AI tools to make purchasing decisions, showing up in those answers is the next frontier of local visibility. City Tile is already there.

ChatGPT: City Tile & Cabinets listed #1 "Best Overall Pick" · "best tile store in Anaheim, CA"

The Owner's Words.

City Tile & Cabinets is a family-run operation. The results weren't just traffic numbers. They were new customers walking through the door and real revenue closed directly from Google.